Articles from October 2007

How Stuff Works, the website

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Internet Survival Tips, Useful Web Sites
October 31, 2007

A really useful website I recently landed on is ‘How Stuff Works’. As the name of the site suggests, it covers everything you’d ever like to know about cars, motorbikes, alternative fuels, werewolves, Google Phone, fleas, ghosts and a whole bunch of other stuff you didn’t know that you didn’t know!!
Just a few of the […]

SAGA Zone - The Social Network for Over-50s

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Useful Web Sites
October 31, 2007

If you thought social networking was only for the young, you’re wrong. Today sees the launch of SAGA Zone, a social network for over-50s, created by the insurance and travel company SAGA.
In a four month trial, over 13,000 users signed up to SAGA Zone signifying that the Internet is not only the domain of the […]

Is Google Phone On The Way?

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Mobile Working, Must-haves
October 30, 2007

I’m a big fan of Google and especially its attitude toward making its services accessible to all so I’m getting pretty excited about the rumour going around the Internet that the Google Phone is due out in the first quarter of 2008. Google has already made the web largely accessible to computer users and is […]

Scheduling An Event Is A Doodle

Sol Shah
by Sol Shah
in Mobile Working, Useful Web Sites
October 18, 2007

When you have two or more people who want to attend a meeting and are working out each other’s availability, sending emails across to everyone and getting schedules to align can get pretty taxing.
Not anymore!  Doodle’s here - this simple cool free online application helps you plan a meeting time or location that suits everyone […]

National Treasure: Book of Secrets - The Viral Games Web Site

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Internet Marketing, Branding
October 17, 2007

National Treasure: Book of Secrets, the new Nicholas Cage movie, is the sequel to the 2004 movie National Treasure and is due out later this year.
The official website is packed with the movie trailers, info about the story about the movie but the better site is the games site sponsored by Mercedes Benz here. However, […]

When is the Best Time to Kick Off your Email Marketing Campaign?

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Email Marketing, Generating Revenue
October 17, 2007

What is the best day of the week to kick off your email marketing campaign?
Historically, marketing or sales emails that land in your customer’s (or potential customer’s) email inbox on a Thursday morning are shown to have the best conversions.
The thinking behind this is that most office workers, who have regular access to email, start […]

Contextual Advertising on your Web Site using Google AdSense

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Generating Revenue, Useful Web Sites
October 16, 2007

Although there are a number of contextual advertising schemes out there Google AdSense remains our favourite, primarily due to the ease of setup and implementation.
But first, what is contextual advertising? As the term suggests, this is advertising, or ad placement, based on the content of the site that the ads will appear on.
For example, at […]

Byron Review - UK Government to Review Internet Risk to Kids

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Internet Survival Tips, Online Security, Useful Web Sites
October 12, 2007

Young kids today face a completely different world to that experienced by their parents. In fact, even only a short time as 10 years ago kids weren’t exposed to the kind of media they now have easy access to.
Always-on access to the Internet has brought many risks to children and these are now to be […]

.mobi Domain Auction Generates Over £400,000

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News
October 11, 2007

The .mobi domain is now only about a year old and many didn’t take it seriously on launch, especially considering that its meant to address the mobile-website market and it really didn’t make sense that a user would have to key in 4 letters on their mobile phone keypad for the domain as compared to […]

6 Wordpress Comment Plugins To Build Stronger Relationships With Site Visitors

Sol Shah
by Sol Shah
in Must-haves, Internet Marketing
October 11, 2007

When we set up your website using Wordpress technology, you’ll soon realise that comments on your site play a very powerful part in encouraging people to continue visiting your site, and when they do arrive, comments are great at getting visitors to stick around.  People love to be part of a community, and comments allow […]

Web Analytics - A Look At How Visitor Information Can Be Collected

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Internet Survival Tips, Internet Marketing
October 9, 2007

Last week I wrote about why every web-site owner should be tracking their web-site visitors using web analytics.
This week I look at the manner in which site visitor traffic information can be collected.
There are two ways of collecting traffic data from a web site:

Log files
Page-tagging

Web servers generate reports about every site they host. These are […]

How To Set Up Your Home Office

Sol Shah
by Sol Shah
in Must-haves
October 4, 2007

The ideal home office is both functional and a joy to work in.  Here’s how to set up your home office so that it meets your specific needs, tastes, work style and physical limitations.
Step 1: Have Your Own Room: 
Arrange it so that your family members know when it’s ok to interrupt you and when […]

Microsoft reveals Office Live Workspace (OLW)

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Mobile Working, Internet Survival Tips, Useful Web Sites
October 2, 2007

Microsoft extended its web strategy by unveiling Office Live Workspace (beta), an online sharing repository for Office documents. Not what many thought would be Microsoft’s answer to Google Docs, this service actually extends Office to the online space.
To use OLW, you need to have a registered version of MS Office 2003 or 2007. The site […]

What is Web Analytics and why you should be using it for your web site

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Internet Marketing
October 2, 2007

For every web site owner, web analytics should make up a vital part of the Internet marketing strategy.
Web Analytics refers to the study of the browsing habits of visitors to your web site. Gathering and analysing such information like that can help you to understand how visitors behave on your site and to then tailor […]

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