Articles from March 2008

BSM and The Apprentice - an example of free marketing using an effective email signature

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Email Marketing, Internet Marketing
March 31, 2008

BSM (British School of Motoring), a part of RAC, is using an effective marketing technique by adding to it’s outgoing email signature a link it has made to the first casualty of Sir Alan Sugar’s BBC show The Apprentice.
In a RAC email I received today was the following copy as part of the email signature:
A […]

zoopla.co.uk - find out the value of your UK property

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Useful Web Sites
March 29, 2008

A new site, still in Beta, I read about in today’s Times newspaper is property web site Zoopla! The home page proudly states:
FREE value estimates and more on over 26 million homes
Creating a more transparent marketplace for property through community participation
I had a play about with the site and it certainly seems to be accurate, […]

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