Articles Categorized as 'Branding'

ICANN relaxes rules on Top Level Domains

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Useful Web Sites, Internet Marketing, Branding
June 27, 2008

TechRadar.com reports today that ICANN, the Internet Corporation for Assigned Names, is relaxing its rules for Top Level Domains next year.
With billions of web sites populating the Internet it’s really no wonder ICANN are doing this - I can’t remember the last time I registered the exact domain that I or a client wanted. Practically […]

How To Get A Buzzing Money Making Promotional Website Like OneAndOnlyMadonna.com Set Up Within A Day In Just 10 Steps

Sol Shah

When you know that something hot is happening right now and you want to support it, here’s how you can get a good looking, self funding, great work promoting website up and running within a day.
In the example, we’ll use www.oneandonlymadonna.com, which is the site we have set up for our friend Evelyne Brink, […]

freebreakfastnow.com Lets Visitors Register And Receive A Coupon For A FREE Chick-fil-A® Chicken Biscuit

Sol Shah
by Sol Shah
in Ethical Business, Email Marketing, Internet Marketing, Branding
January 1, 2008

Chick-fil-A® have done it again by using a descriptive domain name to increase traffic to their promotion by capturing the attention of those who are looking for a free breakfast.
This is yet another promotion being run in the US by Chick-fil-A®, a fast food restaurant, where the visitor can register to be sent a coupon […]

What Makes A Good URL For Your Internet Marketing Campaign?

Sol Shah
by Sol Shah
in Useful Web Sites, Internet Marketing, Branding
December 13, 2007

In line with Mik’s September 2007 post on Using Descriptive Domain Names To Drive Relevant Traffic To Your Web Site, here is a terrific resource called Good URL Bad URL that helps you understand:

what a good URL is and what a bad URL is using examples from existing sites
what would be a good URL for […]

National Treasure: Book of Secrets - The Viral Games Web Site

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in News, Internet Marketing, Branding
October 17, 2007

National Treasure: Book of Secrets, the new Nicholas Cage movie, is the sequel to the 2004 movie National Treasure and is due out later this year.
The official website is packed with the movie trailers, info about the story about the movie but the better site is the games site sponsored by Mercedes Benz here. However, […]

When A Name Is All-Important

Sol Shah
by Sol Shah
in Branding
September 27, 2007

There are two major mobile network players in Kenya: Celtel and Safaricom.
Whilst I’m out here in Kenya, I’m using a Celtel SIM, and it turns out that Celtel Kenya’s parent firm, MTC Group has recently changed its name to Zain.
This was a name selected from a list of over 400 after extensive research was conducted […]

Do you respect your own web site?

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Email Marketing, Internet Marketing, Branding
September 17, 2007

With the advent of so many social networks like Facebook, Bebo, MySpace etc, many web site owners are losing focus when it comes to their Internet marketing strategy.
Because such social network sites make it easy most of the marketing is done, primarily, through them and this is foolhardy.
Whatever reason your web site exists; to sell […]

3 ways to Strengthen Your Brand using the correct email address

Chandesh (Mik) Parekh
by Chandesh (Mik) Parekh
in Internet Marketing, Branding
August 30, 2007

Branding on the Internet can be done in many ways and one of the easiest, if not the easiest is by using your own domain name in your email addresses. This may seem like an obvious thing to do but all too often we see email addresses in the form “companyname@ispname.com” where the only branding […]

Branding Within The Browser With Favicon

Sol Shah
by Sol Shah
in Useful Web Sites, Branding
August 27, 2007

When you visit a website, do you notice the small icon that sits to the left within your address bar? Take a look up where it says http://www.cynergise.com, and you’ll see an icon that identifies us. This small icon is known as the favicon. It also is the icon that is displayed […]

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