Articles Categorized as 'Generating Revenue'

When is the Best Time to Kick Off your Email Marketing Campaign?

Chandesh Parekh
by Chandesh Parekh
in Email Marketing, Generating Revenue
October 17, 2007

What is the best day of the week to kick off your email marketing campaign?
Historically, marketing or sales emails that land in your customer’s (or potential customer’s) email inbox on a Thursday morning are shown to have the best conversions.
The thinking behind this is that most office workers, who have regular access to email, start [...]

Contextual Advertising on your Web Site using Google AdSense

Chandesh Parekh
by Chandesh Parekh
in Generating Revenue, Useful Web Sites
October 16, 2007

Although there are a number of contextual advertising schemes out there Google AdSense remains our favourite, primarily due to the ease of setup and implementation.
But first, what is contextual advertising? As the term suggests, this is advertising, or ad placement, based on the content of the site that the ads will appear on.
For example, at [...]

How Barack Obama raised over $50million for his Presidential campaign using the Internet

Chandesh Parekh
by Chandesh Parekh
in Generating Revenue, Social Media Marketing, Useful Web Sites
September 12, 2007

So far this year, Barack Obama, the Democrat hopeful for the United States presidency, has raised over $50 million for his campaign, a lot of it using the Internet.
How? Well, firstly he launched his own social network, at MyBarackObama.com where his supporters can sign up to plan events, meet up and, importantly, donate to his [...]

Using Descriptive Domain Names To Drive Relevant Traffic To Your Web Site

Chandesh Parekh
by Chandesh Parekh
in Generating Revenue, Social Media Marketing
September 9, 2007

For a while now Internet marketers have known that using descriptive domain names increases traffic. What am I talking about?
Consider this domain: http://www.freechickenandcoke.com/ This domain name pretty much says it all, “free chicken and coke”.This is a promotion being run in the US by Chick-fil-A, a fast food restaurant, in conjunction with Coca Cola where [...]

Close
E-mail It